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Oxford V Swindon the rivalry tested

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Oxford United & Swindon Town fans wanted for psychology study

Researchers at Oxford University are looking to get in touch with supporters of both clubs to see how their passion for the team affects their memory and perception.

The research team, led by Zahra Moradi at Oxford University, are currently running experiments to investigate how being a fan of a particular football club may affect various functions of the brain. The experiments will take between 1 to 2 hours each, and do not involve any strenuous or dangerous activities. Participants will be paid for their time, and parking is available.

Male supporters of the club who are aged 18-50 and fluent English speakers are invited to take part in the studies. There are two separate experiments measuring eye gaze and brain activity, taking place in different locations.

The eye gaze experiments will be run at the Oxford University Department of Experimental Psychology, Tinbergen Building, 9 South Parks Road, Oxford OX11 3UD. On-site parking will be free to participants.

The brain activity experiments are to take place at the Oxford Centre for Functional MRI of the Brain, John Radcliffe Hospital, Oxford, OX3 9DU. The hospital has a pay and display car park.

When completed, the study is due to be published in a major journal, and is expected to receive decent national and international media coverage.

Any fans who fit the profile and would like to take part can contact Zahra Moradi at Zahra.moradi@psy.ox.ac.uk or on 07703563232.

For any Oxford United or Swindon Town fans this is a chance to get involved in research testing our rivalry.

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Yellow and Blue through and through!!

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